Austin FC today announced a new multiyear partnership agreement with Dawn, America's #1 Dish Brand* and official partner of Major League Soccer.
“We’re excited to enter into this partnership with Dawn as they continue to make an impact through their work with MLS,” said Austin FC President Andy Loughnane. “We look forward to having them join us as part of our Verde family this season and beyond.”
As part of the partnership, Dawn and Austin FC will collaborate on the Home Advantage program, which aims to showcase the fun things that happen when everyone pitches in to help with household chores.
In addition, the partnership provides Dawn media assets, extensive in-stadium signage, social, online and digital collaborations and interactive fan engagement moments.
“We’re proud to be working alongside Austin FC, home to one of the most passionate fan bases in all of MLS, to help Close the Chore Gap that still exists in Texas and across the U.S.,” said Dawn Brand Director Juan Amador. “Dawn Powerwash truly encourages teamwork in the home, helping fans clean the dishes in half the time so they have more time to do what they love – support the Verde and Black.”
The partnership agreement begins during Austin FC’s 2024 Major League Soccer season. To learn more about Dawn, visit https://dawn-dish.com/en-us/.
